To embed a signup form into your website:
Select the Web Signup Forms option from the Lists Menu. This will open the Web Signup Forms Editor Window.
Select the Create HTML Embed Form option from the Resource Drop-down. This will open the HTML embed form for you to edit.
Once you have edited the form to your liking (for more information about creating and editing web signup forms, see the appropriate support topic), you need to copy and paste the HTML code into your website. This code is displayed above the form on the right-hand side of the Web Signup Forms Editor Window.
There are several types of embed forms:
- Lightbox — Lightboxes open in a separate window, darkening the landing page copy. Since lightboxes simplify your landing page, they’re often effective if you have a copy-rich landing page.
- Exit Intent Lightbox — It analyzes website visitor behavior to serve the lead gen form when a visitor seems likely to close the page. This creates a sense of urgency that can tempt a user to convert, rather than leave.
- Pop Up — A window that suddenly appears (pops up) when you select an option with a mouse or press a special function key. Usually, the pop-up window contains a menu of commands and stays on the screen only until you select one of the commands. It then disappears