In addition to email campaigns, you can add SMS campaigns in your automation series.
You will see an option to Add SMS
You will be able to add:
- Step (campaign) title
- SMS Sender ID
- SMS Message Text
- Custom field (merge tags and surveys)
- Tracking link
You will be able to configure:
- Message settings (Split SMS, Google Analytics, Unicode SMS)
- Sending Preferences (Sending on particular days/times, using receiver's time zone)
After you have set up the SMS step (campaign), you can arrange it as regular automation series.
You will also be able to see the see reports for the sent SMS:
- Delivered SMS (Sent SMS)
- Click rate (SMS clicks)